The V Pillow
V shaped pregnancy pillow
A V of support, 73 x 34 cm.
One V shaped pillow, 73 x 34 cm. Sit back against it to read or feed. Lie on your side with your head in the point. Turn it, and it props you a different way.
- Props you up, holds you in
- Virgin hollowfibre filling
- Easy to move from bed to sofa
- V shape, 73 x 34 cm
Ordered delivered by
How the 90-night trial works
- 1Sleep on it for up to 90 nights.
- 2Not right? Email us, we reply within one working day.
- 3Send it back (you cover return postage).
- 4Full refund to your card, no questions.
The V Pillow is a V shaped pregnancy pillow, 73 x 34 cm, filled with virgin hollowfibre. Sit back against it in bed, rest your head in the point of the V when you lie on your side, or lay it round your waist for feeds. At £9.49 it is the smallest pillow we sell.
Anatomy of a very good prop
One bend, two arms, no diagram needed. A V pillow is deliberately simple. The quality lives in what you cannot see.
Some days you do not need a full body pillow. You need something to lean on.
Long before pregnancy pillows had brand names, the V pillow was the one people reached for to sit up in bed. There is a reason it survives: its two arms hold you from both sides, so you stay upright instead of sliding down. The V Pillow is that old idea, made in the United Kingdom.
Turn it point up behind your back to sit up, or point down under your head to lie on your side. No fixed way of using it, and no learning curve. One pillow, moved freely, instead of a fixed shape deciding for you.
Hollowfibre insideThe manufacturer lists the filling as 100% virgin hollowfibre. It gives as you squeeze and plumps back with a shake.
A soft microfibre shellThe manufacturer lists the outer fabric as a polyester and cotton blend and the care as sponge clean only. It is a fixed shell, not a zip-off cover.
Easy to carryA small V goes from bed to sofa to armchair without a fuss.
Small on any bedAt 73 x 34 cm it takes far less room than a full body pillow, so it suits any bed.
A V pillow holds your head, shoulders or back. It does not reach your knees or hold your bump all night. If you want everything held at once, The Full Body U is the right tool and worth the extra £14. The V Pillow is for mums who want a simple prop for sitting up, reading and feeding.
Size, fill and fabric facts
The V Pillow is a comfort product, not a medical device. If pain persists or worries you, your midwife or GP should hear about it first.
We check our sleep claims against NHS pregnancy sleep guidance and the Tommy’s Sleep On Side campaign. Last reviewed 11 August 2026.
Four reasons to start with the small one
The V Pillow does less than our full body pillows. What it does, it does every day.
Your body already knows this pillow
Nobody needs instructions to lean back on a pillow. Point up behind you, sit back, breathe out. That is why it feels right on day one, not day four.
Three ways, one pillow
Reading in bed? Point up behind your back. Lying on your side? Head in the point, one arm along your back. Feeding? Round your waist. Same pillow, turned in two seconds, no rearranging ritual.
Made in the United Kingdom
The manufacturer lists the United Kingdom as the country of manufacture and describes the filling as non-allergenic.
A gentle price, nothing cut back
£9.49, and nothing about it is cut back: same fabrics, same trial, same free UK mainland delivery. A first pillow, or a second one for the sofa.
Where does a V pillow go? Wherever you need a prop.
Same pillow, three placements. You can use all three in a single day, and that is the point.
Behind your back
Sitting up, set it point up behind your back so its two arms hold your sides.
Sitting upUnder your head
On your side, rest your head in the point of the V and let one arm run along your back.
On your sideRound your waist
After the birth, lay it round your waist so your arms have somewhere to rest during feeds.
FeedingV Pillow, Full Body U or Bump Wing?
Three pillows, three philosophies. The table tells you plainly where the V Pillow loses, because it does.
Mostly need to sit up, read and feed? Start here at £9.49. Certain you want the works, head to knees, from night one? Go straight to The Full Body U. Want something to hug that also holds your back? The G Cloud does both. Strictly a side sleeper who wants bump and back held? The Bump Wing targets exactly that. Missing front sleeping? That is what The Bump Lounger exists for. Still torn? The homepage compares everything.
A V pillow is the easiest shape to turn round in the dark. How to use a V pillow, six ways.
Three promises on every V Pillow
Small price, full service. The £9.49 pillow gets the same treatment as everything else we sell.
Ninety nights of proof
Use it every day for three months if you like. Not sleeping better? One email and the £9.49 comes straight back.You cover return postage.
Free tracked delivery
Tracked postage, nothing to pay for delivery, usually 3 to 8 working days to your door. No minimum spend.
A person, not a bot
Question about the fill, the wash, a return? A real human reads your message and replies within one working day.
Review access is limited to people who genuinely ordered this pillow. Nobody else gets to rate it.
Use it for a whole season, then judge it.
Photos cannot tell you how a pillow holds you. Nights can. So the V Pillow comes with 90 of them: use it hard, carry it round the house. If it has not earned its place by the end, return it for every penny.You cover return postage.
Can you use a pregnancy body pillow when you are not pregnant?
Short answer: yes. It is a V pillow, and it does not know what month you are in.
Nothing about this pillow is specific to pregnancy except the reason you are looking at it now. It is a V pillow: two arms you lean back into, or a point you rest your head in. That is as useful long after the birth as it is at 30 weeks.
So it keeps going. After the birth it props your back or your arms while you feed.
What it is not: it is not a maternity-only object, and it is not a pillow you should feel odd about keeping. Ours comes in one size at £9.49, and it carries on as an ordinary V pillow after it stops being a pregnancy one.
V Pillow questions, without the waffle
V pillow or U shape: who is each one for?
Is 73 x 34 cm big enough?
Will it stay put?
Does the filling go flat over time?
How do I clean it?
Will it make me too hot in summer?
From what month of pregnancy is it useful?
Can I use it under my head?
What use is it after the baby arrives?
Does my bed need to be a certain size?
Can it replace my normal pillow?
How does returning it work?
When a prop is not enough
The Full Body U
Think of it as a V that keeps going down to your knees, with support in front and behind. £14 more than the V Pillow buys support on every side at once, if your bed can host it.
Meet The Full Body U →Something to lean on until morning
A V of quiet support for £9.49. Ninety nights to prove itself.
Get The V Pillow · £9.49Your first day with the V Pillow
Unpack it early in the dayIf it arrives compressed, give both arms a good shake and a little time to recover their full shape.
Start with the VSit up first: point up behind your back, one arm of the V each side. Then try it under your head on your side.
Turn it where you need itTurn it, move it, try the sofa. There is no wrong placement.